What comes into your mind when you think of British food? Probably fish and chips, or a Sunday dinner of meat and two vegetables. But is British food really so uninteresting? Even though Britain has a reputation for less-than-impressive cuisine, it is producing more top class chefs who appear frequently on our television screens and whose recipe books frequently top the best seller lists.
当你想到英国菜时,你会想到什么?可能是炸鱼薯条,或者是周日的肉类和两种蔬菜晚餐。但英国菜真的那么无趣吗?尽管英国以不太令人印象深刻的美食而闻名,但它正在培养更多的顶级厨师,他们经常出现在我们的电视屏幕上,他们的食谱书经常位居畅销书榜首。
It’s thanks to these TV chefs rather than any advertising campaign that Britons are turning away from meat-and-two-veg and ready-made meals and becoming more adventurous in their cooking habits. It is recently reported that the number of those sticking to a traditional diet is slowly declining and around half of Britain’s consumers would like to change or improve their cooking in some way. There has been a rise in the number of students applying for food courses at UK universities and colleges. It seems that TV programmes have helped change what people think about cooking.
多亏了这些电视厨师,而不是任何广告活动,英国人正在远离肉类和两种蔬菜以及现成的饭菜,在烹饪习惯上变得更加冒险。最近有报道称,坚持传统饮食的人数正在缓慢下降,大约一半的英国消费者希望以某种方式改变或改进他们的烹饪。申请英国大学和学院食品课程的学生人数有所增加。电视节目似乎改变了人们对烹饪的看法。
According to a new study from market analysts, 1 in 5 Britons say that watching cookery programmes on TV has encouraged them to try different food. Almost one third say they now use a wider variety of ingredients (配料) than they used to, and just under 1 in 4 say they now buy better quality ingredients than before. One in four adults say that TV chefs have made them much more confident about expanding their cookery knowledge and skills, and young people are also getting more interested in cooking. The UK’s obsession (痴迷) with food is reflected through television scheduling. Cookery shows and documentaries about food are broadcast more often than before. With an increasing number of male chefs on TV, it’s no longer “uncool” for boys to like cooking.
根据市场分析师的一项新研究,五分之一的英国人表示,看电视上的烹饪节目鼓励他们尝试不同的食物。近三分之一的人表示,他们现在使用的配料比以前更多,不到四分之一的人称他们现在购买的配料质量比以前好。四分之一的成年人表示,电视厨师让他们对扩展烹饪知识和技能更有信心,年轻人也对烹饪越来越感兴趣。英国人对食物的痴迷反映在电视节目表上。烹饪节目和关于食物的纪录片比以前更频繁地播出。随着电视上男厨师人数的增加,男孩喜欢烹饪不再“不酷”。